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How To Market Your Small Business For Next To Nothing

 

Guerilla Marketing

 
The Small Business Marketing Bible
 

Writing a Business Plan

 

The Secrets of Getting Your Bank Manager to Say Yes

 

 

 

 

 

 

 
The Manager as Coach and Mentor

The Manager as Coach and Mentor

A description of the principles of coaching and mentoring, seeking to enable the reader to assess and develop their ability to improve the performance of others. It addresses: the key skills and appropriate coaching styles; conducting effective feedback and progress reviews; establishing your own competence through a series of simple self-assessments; putting learning theories into practice; drawing up individual "learning contracts"; using mentoring to encourage and support learning; and designing successful development programmes.

 

Mastering Management

Mastering Management

Based on the successful weekly series in the "Financial Times", and loosely based round the standard MBA curriculum, this text includes chapters on: accounting; macroeconomics; human resources management; marketing; organizational behaviour; and an introduction to general management.

 

 

 

     

First Among Equals

First Among Equals

Managing people over whom you have no real power is a challenge. In this guide, two renowned consultants show professional group managers lacking formal authority how to lead colleagues to peak performance. From understanding the group leader role to setting terms of reference and effectively dealing with talented prima donnas, McKenna and Maister present a thorough introduction to managing and orchestrating talent.

 

Fast Thinking Manager's Manual

Fast Thinking Manager's Manual

It's a fast world with tight deadlines and you squeezed in between. What you need are fast solutions to help you think at the speed of life. This essential manual gives the clever tips and vital information you need to make the best of your last minute preparation. You'll look good. They'll never know. The Fast Thinking Managers Manual; it is big and it is clever.

 

 

 

 

The Little Book of Management Bollocks

The Little Book of Management Bollocks

This book is dedicated to helping you in your pursuit of excellence, profitability and becoming a less pleasant person. Showing the same incisive and outrageous wit as in his previous books, where he first took on the self-help craze then New Labour's addiction to spin, Alistair Beaton now tackles the management gurus. Read this book and you will be transformed overnight into a successful modern manager, capable of talking authentic management bollocks at any hour of the day or night.

 

Managing for the First Time

Managing for the First Time

This book provides some simple priorities for those new to managing or supervising. Topics covered include: navigating the first 100 days; learning key management tasks and skills; overcoming tricky situations; gaining credibility with your team; prioritizing time; and seeking a mentor.

 

 

 

 

     

The Manager's Book of Checklists

The Manager's Book of Checklists

The Manager's Book of Checklists will help you to be more systematic, to consider all angles of any situation and to manage more effectively. Written in line with Management Charter Initiative and relevant managers seeking the S/NVQ certification, the checklists given include: finance, customer care, IT, quality, equal opportunities and developing competencies. The Manager's Book of Checklists is an essential business tool that no manager should be without.

 

The IT Manager's Handbook

The IT Manager's Handbook

Ever wondered how to carry out business planning, deal with customers, analyse business requirements, design IT systems and manage finance and property? This handbook will provide you with systems for dealing with all of these potential problem areas in a logical and systematic manner. Information Technology manager David Miller has brought together checklists aimed at anyone managing customers, projects and staff.

     

The Mafia Manager

If you are fed up with the traditional books on management skills then try this one to learn how to manage your business like a Mafia boss.

   
     

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