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One of the most popular
methods of traffic generation is the link exchange. Not only can they
generate fairly targeted traffic from other related web sites, the number of
quality links to your site is also a major factor determining your web
site's ranking in major search engines like Google.
The problem with link
exchanges is that they require you to give a reciprocal link in exchange for
linking to your site. This inevitably means that there will be a limit to
the number of links you can tastefully place on your site without
compromising your layout, content, and credibility. Links to other sites
also provide extra temptations for surfers to leave your site. Also, search
engines place more importance on the quality than the number of sites
linking to your web site. It is of course difficult for small web sites to
convince large, successful web sites to exchange links with them.
An incredibly simple, but
little used so is to use testimonials to gain a link on large successful web
sites, WITHOUT having to place a reciprocal link on our own site! No
webmaster, no matter how successful, can resist an honest, glowing
compliment to their creation. The trick is to write short, flattering
testimonials for the content, design, functions, products, services etc. of
many web sites and send it to them as a sincere "feedback".
Many webmasters will feel so
flattered and want to publish these "unsolicited" compliments to reinforce
the credibility of their web site and products. To make the testimonial
credible, they must naturally mention who it came from.
This would be your opportunity
to request a link to your web site. At a minimum, you should be able to get
a link in the form of "yourname, webmaster, yoursite.com ". This is really a
beautifully simple, no cost way of getting links in many high quality web
sites.
Terence Tan
is the founder of HugeAffiliates.com, a website dedicated towards the
development of Multi Level Affiliate Programs as an alternative system of
business. Visit
http://mlap.net to learn how MLAPs can multiply your affiliate referral
commissions. |